An interesting thing that I’ve been experimenting with are A B tests within Facebook ads between Dynamic ads, and Split ads. So a dynamic ad works by, you put all the content in one Facebook ad and they will optimize that copy and images to whatever the user will experience. On the other hand, interestingly, my split ads have performed better than my dynamic ads. It could have been with these audiences that I used but lately my split ads have always been outperforming my dynamic ads. That’s just something to experiment with and something to A B test with.
Limited ad counts to 250
There had been some new changes that are happening with Facebook, They are making it where; if you are spending less than a hundred thousand dollars per month on each ad account then you’re going to be limited up to only 250 active ads. That is unfortunate because if you run a lot of split tests such as A B testing, 250 is not ideal and I wish they wouldn’t be implementing this this kind of thing but it’s something that will be coming up very soon in next couple of months so make sure you get all your split testing your A B testing done right now, because in about a couple months you’re going to be limited if you spend under a hundred thousand dollars to that 250 ad mark.
Full Marketing Weekly Show Link: https://www.youtube.com/watch?v=fX5LkIBI7iM
