When it comes to getting the most organic reach out of every single LinkedIn post, that’s when it comes to liking and commenting on your own post. It will actually increase your engagement on your post by over 70 percent. That is surprising I don’t know why this works but it does liking and commenting on your own post increases your engagement by over 70 percent. I assume that’s just organic reach is just Facebook or LinkedIn pushing that but it works it really does work and so that’s the best way to gain traction on LinkedIn.
Are LinkedIn stories worth it?
Another thing that’s fascinating when it comes to what LinkedIn is doing they are now adding LinkedIn story ads coming up and I don’t understand this because as a user I don’t use LinkedIn stories I don’t know if it’s because i have these company pages up here or what but me as a user I don’t use LinkedIn stories, I just don’t. The fact that they’re already trying to monetize on LinkedIn story ads doesn’t make sense to me so I just don’t see the organic reach there when it comes to LinkedIn stories so I’d be fascinated if this took off but I just don’t see the organic reach within stories like I really don’t. I don’t see how they can monetize this right now when even the users aren’t using it I could be an anomaly like maybe it’s just me that that doesn’t use LinkedIn stories, For anyone else like i just i don’t see it i don’t see it taking off so i’m surprised that LinkedIn’s already trying to add story ads for LinkedIn.
Full Marketing Weekly Show Link: https://www.youtube.com/watch?v=fX5LkIBI7iM